Behavior precedes belief - that is, most people must engage in a behavior before they accept that it is beneficial; then they see the results, and then they believe that it is the right thing to do....implementation precedes buy-in; it does not follow it.

— Douglas B. Reeves

Deep and sustainable change...requires changes in behavior among those who do not welcome the change.

— Douglas B. Reeves

One of the greatest inhibitions to the development of human potential is the aversion to effective practice.

— Douglas B. Reeves

Sustainable change, after all, depends not upon compliance with external mandates or blind adherence to regulation, but rather upon the pursuit of the greater good.

— Douglas B. Reeves

Technology sometimes encourages people to confuse busyness with effectiveness.

— Douglas B. Reeves

The central challenge for educational systems around the world is the substitution of effectiveness for popularity.

— Douglas B. Reeves

Vision without implementation is counterproductive.

— Douglas B. Reeves