Be a learning machine. What made you money last year, won't necessarily make you money this and next year.

— Richie Norton

Be generous. The outcome will blow your mind.

— Richie Norton

Believing there is a bridge from where you are to where you want to go is 99% of the battle. The other 1% is to cross it.

— Richie Norton

Better to teach a man to fish who already loves to fish.

— Richie Norton

Beware: If you egg people on, you'll get egg on your face.

— Richie Norton

Branding is a lot of things, but one thing it's not being soft. When you brand, rebrand or brand-dignity, ask yourself one thing to do it right: how will my brand create buyers? If you’re in business, that’s the goal. Buyers. Branding done well creates both long term loyalty and timely purchases.

— Richie Norton

Build a brand or a brand will build you.

— Richie Norton

Building a family is an entrepreneurial experience.

— Richie Norton

Building a family is an entrepreneurial experience. No doubt about it. The family is the greatest and most important enterprise on earth. Lead yours with passion and joy!

— Richie Norton

College does not equal job security. Entrepreneurship does not equal job security. For heaven's sake, "job security" does not equal job security. So what do you do? Don't be a one-trick pony. Add real value in everything you do. But most of all, study and apply business models. No matter what discipline you come from. Learn how to add value so that value can flow in the form of money to you. That, my friends, is job security. Learn where money comes from, and you'll know where to turn when life throws a curve.

— Richie Norton